Impero Analytics · cookieless · GDPR

Privacy-First Analytics

Measure traffic without personal cookies, fingerprinting, or third-party data sharing. Anonymous heatmaps and controlled retention — built for clinics, public bodies and schools.

Why Privacy-First Analytics

Analytics that respects people and simplifies compliance: fewer banners, lower risk, clearer insight into what actually works on your site.

Cookieless by default

No profiling cookies or localStorage. Credentials omit — for pure analytics a consent banner stays optional.

Anonymous heatmaps

Aggregated 20×20 grid only. No raw coordinates, no individual sessions, no PII.

One snippet

Register, create a project for your domain, paste one script. Dashboard and heatmaps in your Impero portal.

Concrete advantages

Privacy by design, not as a slogan: every technical choice reduces GDPR load and protects visitors.

  • GDPR-aligned Truncated IP hashed with a daily salt, configurable retention, no default transfer to ad platforms.
  • No tracking cookies Less CMP complexity for analytics alone — less friction for users and less compliance risk.
  • Heatmaps without surveillance Understand where people click and scroll in aggregate — without reconstructing individual journeys.
  • You control the data Data stays on your Impero / SiteHive stack. You set retention and projects — no third-party black box.

Privacy-First Analytics vs Google Analytics

Same goal — understand the site — opposite approach on privacy, data transfer and cookie dependence.

With Privacy-First Analytics

Self-hosted analytics designed for minimization.

  • Cookieless and fingerprint-free by default
  • Anonymous aggregated heatmaps
  • Data on your environment, retention you choose
  • Fit for regulated sectors (healthcare, PA, schools)

With typical Google Analytics

Powerful, but built for the advertising ecosystem.

  • Cookies / identifiers and often mandatory consent
  • Data toward third-party infrastructure
  • DPIA and extra-EU transfer complexity to manage
  • Less suitable where privacy is non-negotiable

Built for teams that cannot guess on privacy

Clinics, public bodies and schools: contexts where marketing cookies and invasive analytics become a risk, not a detail.

  • Clinics & healthcare
  • Public administration
  • Schools & education

Start in minutes

Create an account, register your site and get the tracking code. Measure responsibly — without giving up insight.